Sunday, February 05, 2012

Drive sales, build networks and learn by visiting Exhibitions and Trade shows

Visitors attend our exhibitions for three key reasons; to source new products and drive sales, to meet new contacts and build networks, and to learn.

There are many ways of sourcing product and supplier information, but only exhibitions allow you to put a suppliers’ claims comprehensively to the test – by examining the products for yourself, questioning the manufacturers, and comparing and contrasting their performance.

But why do people attend Trade shows and exhibitions:

See what’s new
Exhibitions are a recognized launch-pad for new products, and an extremely time-efficient way to keep up to date with the latest innovations.

Evaluate products and suppliers
You can compile a wide range of competitive information on products and suppliers in a concentrated period of time.

Keep abreast of industry and market developments
Exhibitions are a rich source of new ideas and applications and, as such, play an important role in strategic planning and business generation for companies.

To network/develop business contacts
Exhibitions are a focal point for industry, attracting a broad cross-section of representatives, from buyers and sellers, to trade associations and the media. A good platform for networking with potential suppliers and clients.

At the Trade show:
  • Don't leave your meetings to chance.
  • Before the Trade show, it's worth making contact with the key people you want to see, such as customers, prospects and suppliers.
  • Make arrangements to meet and ensure you have their mobile telephone number.
  • Do your own research before an event so you are well prepared for your meetings.
  • Take plenty of business cards and any literature you want to give out.
Source: Internet

Tips Compilation: (Biztips Team) : Anjuman e Najmi Tanzimiyah-2 - Div- Jameat Al Tujjar UAE
Pls email us at for any queries.